Custom boxes are the new standard of packaging, and for good reason. These boxes are cheap to make, improve item presentation, help boost sales, and more. Most brands are using custom packaging to attract buyers with various types of boxes. Chinese takeout boxes are one of the many types of custom packaging that brands use to their advantage.
One of the biggest benefits of a custom box is its customizable nature, and personalized Chinese takeout boxes are no exception. There is no standard shape or size for these boxes, and brands can choose to make them in whatever shape and design they want. This customizability allows brands to attract buyers if they do it right. With that in mind, this article will detail design tips that will help brands create unique, custom-printed Chinese takeout boxes that help them boost sales.
Design Tips for Custom Chinese Takeout Boxes
Designing a custom box is easier said than done, as this task takes time and effort. There are multiple aspects of design and research that brands must keep in mind, like keeping it simple, using attractive fonts or colors, and blending the logo with the box design. Here are some tips that help brands come up with their unique custom Chinese takeout packaging:
1- Focus on Target Audience and Market Trends
Before brands can even start with the design process, they must understand two things: their target audience and the current market trends. Brands aren’t making the custom design of the box for themselves; it is to attract buyers. Conduct surveys to discern the likes and dislikes of buyers when it comes to the packaging. This helps brands discern what category of buyers they should target.
Knowing the target audience is not enough; brands must also keep the latest market trends in mind before deciding on the look of the custom-printed Chinese takeout boxes. These trends further improve the brand’s understanding of its audience. Study what others or competitors are doing with their custom boxes. Gather all the information on market trends and the target audience to make an informed decision when creating a unique design for the custom takeout boxes.
2- Experiment with Color Schemes and Fonts
The choice of color scheme and font makes all the difference when it comes to the design of a custom box. Colors evoke emotions, and it is crucial to find the right one for the brand. It must not only look appealing, but it should also represent the brand itself. It helps brands create a unique identity for themselves and make the product distinct in a crowded market.
The font plays just as vital a role as the color scheme in the box’s design. It must be easy to read and look visually appealing. Both of these must blend to create a unique look, but they must also maintain a balance in readability and visuals.
3- Blend the Brand Logo
The brand logo is a visual identity that must be part of the box design. The logo, combined with the unique color scheme and font, makes the product recognizable. Without it, the product will just be another random item on the counter for the buyer. So, when designing the custom box, ensure that the brand logo is part of the customized print of the box.
4- Keep it Simple
Simplicity is the key to brilliance, the defining trait that makes the design of the custom box so alluring. The design must convey a clear message to the buyer. Don’t create clutter, and let the branding elements take the spotlight. Take a modest approach and only display the required information. Let the design of the custom box speak for itself and attract buyers.
5- Consider Safety and Freshness
Brands use custom takeout boxes to deliver food or to directly hand it over to the buyer as a takeout at the restaurant. Since the primary purpose of the box is to store food, brands must ensure they can keep the food fresh. Brands can choose the material used to make custom boxes, and Chinese take out boxes are no exception.
When designing the box, ensure the material used can keep the food fresh for a long time. This is especially important when delivering food. If it gets cold by the time it reaches the buyer, it won’t leave a good impression. On the other hand, if the food is fresh when delivered, it will leave a good impression, and the buyer is likely to make repeat purchases.
Aside from keeping the food fresh, the box must be durable enough to hold the food item without collapsing under its weight. It must hold its shape and keep the food safe. The moisture from the food item can compromise the sturdiness of the box and lead to the waste of food. Brands must ensure that the material used for the box is durable and can maintain the freshness of the food item.
6- Embellish Personalized Chinese Takeout Boxes
Brands can use decorative elements to increase the visual appeal of the takeout box. Small touches like a ribbon or bow can improve the overall presentation. These personalized Chinese takeout boxes can leave a good impression on the buyer’s mind and encourage them to make a repeat purchase.
7- Iterate the Design
The first design won’t be perfect and will need refining. Iterating the design is part of the process, as there is always something that can be improved or added to the design. Get buyer feedback on the design of the box by conducting a survey. It helps the brand understand the perception of the box design, use this information, and make changes accordingly. The iteration of the design ensures that brands create the best possible box for their product and make it attractive to buyers.
Why Invest in Custom Takeout Boxes?
Aside from the versatility of design, there are multiple benefits to using custom takeout packaging.
Eco-Friendly: Brands can appeal to a certain demographic of buyers by using recycled materials and making the box biodegradable. Since people are conscious of the impact of carbon emissions, making the eco-friendly boxes will help the brand stand apart from the competition and boost its sales.
Affordable: Another benefit of using custom boxes is that they don’t break the bank and can be bought at a reasonable price. Buying Chinese takeout boxes wholesale further reduces the cost.
Tailored: These custom boxes are tailored as per the brand’s wishes. Brands have a say in what material is used to make these boxes and how sturdy they need to be to store their product. Custom inserts can be added to the boxes for better protection or to elevate the presentation.
Final Thoughts
The customizable nature of these boxes is one of their biggest benefits. This versatility of design allows brands to come up with a unique look for the custom Chinese takeout boxes and tailor them as per their theme and goals. These tips ensure that brands can design the best possible box for their product without breaking the bank. CPP Boxes offers high-quality custom boxes at an affordable price. Visit our website to get a quote for your custom takeout boxes.
