The Mex 1 Snowboard Rail Jam will return to Firefly Distillery on Saturday, Jan. 10, 2026, bringing an action-packed evening of snow, music, and high-energy competition.
The annual event features top snowboarders from across the country performing under the lights, backed by live music from Strawberry Squad. Organizers say this year’s event will feature more snow, more riders, and a massive new video screen to give spectators the best view of every trick.
Tickets are on sale now with early bird pricing available for a limited time:
- $25 General Admission through Dec. 2
- $70 VIP Access, which includes indoor access to the distillery, private restrooms, and specialty hot cocktails
A portion of every ticket sold will support Warrior Surf Foundation, a Charleston-based nonprofit that provides surf therapy, yoga, and wellness programming for veterans and their families.
Attendees can look forward to:
- High-energy snowboarding as the sun sets
- A live DJ set from Strawberry Squad
- Firefly cocktails and menu favorites from Mex 1
- A new oversized video screen for enhanced viewing
- A full night of winter-themed festivities
Event Details:
- Parking: Opens at 3:30 p.m.
- Gates: Open at 4 p.m.
- Snowboarding: Begins at dusk
General Admission pricing increases as the event approaches:
- $25 from Nov. 18–Dec. 2
- $35 from Dec. 3–Jan. 4
- $45 from Jan. 5–10
- VIP tickets are $70, and children age 2 and under are admitted free.
Tickets are available exclusively online. Firefly Distillery will not offer on-site ticket sales, and organizers encourage purchasing in advance as the event is expected to sell out.