Press Release
Expanding its commitment to saving lives in local communities and beyond, The Blood Connection (TBC) is now giving blood donors the chance to lower CO2 emissions, create jobs in Africa, and empower women, all while donating blood with their community blood center. In October, TBC will partner with Forestmatic to plant one tree in Northeastern Uganda for every blood donor. TBC is asking for the community's help to reach the goal of planting 20,000 trees, as part of a national goal in conjunction with other blood centers to plant 160,000 trees total. Twenty-two other blood centers are taking part in this campaign.
The trees included in this initiative will be planted in the Kijani Forest in the northeast region of Uganda by local farmers: 60% of whom are women, which will help create jobs and income for Ugandans. In addition, these trees will provide local communities with long-term access to resources like fuelwood, fruit, and timber, while also preventing soil erosion, increasing water retention, and improving soil fertility in Ugandan communities. For just one year of work, it is projected that participating farmers will see a $3,500 increase in their household income over ten years: a 400% increase compared to existing employment. In addition, it's estimated that 23,000 trees offsets around 1455.9 tonnes of CO2e.
The attached press release contains more details about the initiative and how donors can see their planted trees. A video demonstration can be found by going to thebloodconnection.org/
